Sleepy Hollow
Remember that scene in Sleepy Hollow, where the roots of the tree of the dead open up to allow the headless horseman through?
My neighbors have their very own little Sleepy Hollow going on here š
Remember that scene in Sleepy Hollow, where the roots of the tree of the dead open up to allow the headless horseman through?
My neighbors have their very own little Sleepy Hollow going on here š
The pros and “Cons” of Storytelling! Storytelling. Steve Jobs wasn’t the first to talk about, or practice it. Nor was he the first one to focus on the customer and build differentiation. Function and form. And he wasn’t the first to capture customer personalities, traits and passions in their marketing and communication, instead of just…
Your Time Will Come Three days ago, I was rushing to office after a meeting. The day somehow seemed very different. Special, in an inexplicable way. The meeting had gone well too. While waiting at a signal light, lost in the magical voice of the very beautiful Amy MacDonald singing ‘Your time will come’, when…
The entire buzz in the recent past about Starbucks coming to India reminded me of this question that popped up in my head when I was at a Starbucks at a mall in New Jersey last year. It was probably a weekend, the mall was crowded. There were a good number of people queuing up…
Phone of Reference Last year, Mumbai’s traffic police enforced a ban on cellphone use while driving. It was backed by a fairly high fine. They even went a step further and banned the use of hands-free devices while driving too. The extent of enforcing however, remains limited. The main reason for this is overworked traffic…
A Love Song for India I tried thinking of a love song forĀ India, and couldn’t find one more appropriate than this. ABBA‘sĀ ‘Lay all your love on me’. TheseĀ four lines seem to be a perfect message from our country, to us citizens. “Don’t go wasting your emotion Lay all your love on me Don’t go sharing…