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The Paradox of Colour Choices

Many of us are familiar with the paradox of choice, whether or not we have heard of the phrase itself. The paradox of choice, is our tendency to believe that more options or variants or choices in a given situation or purchase event is a good thing. After all, who wouldn’t want more flavours in…

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Holy How?!

Holy How?! Does god exist? I personally do believe in faith, and in a higher power, but one without a name or face. Culture and upbringing however, do tend to influence that faith with names and appearances.  Unlike popular belief, India does not have 330 million gods. But of the comparatively fewer we do, festivals are celebrated in the grandest ways imaginable. The…

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The King of Traumatic Times

How Vijay and Siddharth Mallya are handling the whole Kingfisher Airline fiasco is appalling. In a similar situation, way back, Richard Branson sold his first and extremely-close-to-his-heart business, Virgin Records at the insistence of financial institutions, so that the resulting funds could be infused into Virgin Atlantic. He supposedly cried the day the company was sold to EMI….