B2B and B2C Customers

Image: source B2B and B2C Customers For the longest time, Retail, or Business-to-Consumer (B2C) ‘customers’ have been accustomed to, and driven by, fads, hype, distorted facts and price wars, to influence their buying choices. Busines-to-Business (B2B) customers on the other hand, used to (and hopefully still do) represent the more rational side of decision-making. They use, what Nobel prize-winning Israeli-American psychologist, […]

Bubble Telescope

    Is there a bubble forming in the Indian startup scene? The Hubble Space Telescope Is the Indian startup space fast becoming a bubble? Let’s take a closer look and find out. At the Goldman Sachs technology conference earlier this year, leading venture capitalist of Benchmark, Bill Gurley expressed concerns to attendees, of a possible bubble, caused by some over-valued startups in the US. His concerns […]