Sell Blankets to Eskimos
This post requires you to think a bit. Might be difficult on a Friday night, but do give it a thought over the weekend.
We all know how challenging the life of a salesperson can be. Unrealistic sales targets, unwelcoming prospective customers, unending follow-up calls and meetings. And then demoralizing posters outside offices and the crushing pressure of time as end of the month approaches. Not to mention clients who like the thrill of being pursued by multiple businesses.
And if all that was not bad enough, there are the trials of making it through the day with erratic food timings. I have spent a grueling stint in a Marketing role, and while I had the luxury of driving for meetings, lunches were more like a mirage in the desert. I always had 6-7 bottles of water stacked up, and that usually kept me going. From skipping lunch to spending time explaining a concept to a prospective client, to pecking at food at god-forsaken eateries, to the thrill of eating after a chain of hopeful meetings.
The internet connection at home was down recently. Finally when the engineer showed up, it turned out that the re-configuring would take about an hour. There was a big mug of tea waiting for me, so I offered the engineer some. He declined, saying he suffered from acidity, and tea would only worsen it. Something I am very familiar with, thanks to the poor eating regime I’ve followed over the years. But, it got me wondering about the thousands of sales people and field engineers who spend long hours chasing prospects or fixing things, resulting in them neglecting their own health. So I wanted to ask you, for ideas on how we could find a solution to the people who sell all the awesome stuff, and for those folk who fix our gadgets and appliances whenever they act up.
Can you think of ways by which sales and support folk can have their meals on time? Especially when they’re doing the rounds?
To get the ball rolling, here are a few initial thoughts that came to mind…
- a very basic concept of a reminder app on the mobile, reminding the person to drink water, or have lunch, etc.
- food delivery services specially focused on delivering to sales & support personnel on the go. They should deliver to anything from the crossroads at ABC junction, to outside XYZ company’s office, or outside the PQR store
- this one’s my favorite, something I’ve personally been longing for, to streamline my eating schedule. Food in capsules. Just pop a few in, and you’re good to go. Beats even the army’s combat ration MREs
Let’s have your ideas, and hopefully someone can actually start working on a business service that’s focused on selling to those who sell.