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Everything as a Service

ByShrutin Shetty

Over the past decade, the business world has had a real attraction to making everything a service. And rightly so. Would you rather struggle to repeatedly sell your product to the same customer? Or would it be better to offer it on a subscription model where you can keep improving it over time, and charge users a regular fee for using it?

However, if you compare the buying good ol’ products whenever you would need them, to subscription based services, a paradox seems to emerge.

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The Next Educational Diversion from our normal human behaviour

ByShrutin Shetty

In my book, I briefly discussed the topic of quality in the world of innovation and automation. My view was that through the quality revolution in the US and Japan and then other parts of the world, logically back then, someone visualizing the year 2021 might have assumed a world where everyone has quality integrated…

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Segway

ByShrutin Shetty

With the stopping of production of Segways last year, but its more affordable robotic startup Ninebot doing well, one wonders if affordability must be integral to the success of a business depending on the business model and whom it aims to cater to.

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What Inspires Your Startup?

ByShrutin Shetty

Along their entrepreneurial journey, some entrepreneurs constantly think of better and simpler ways to describe their business. This is an evolutionary process, as their business model undergoes refinement. So, when they meet new people or investors, they can often quickly describe what their startup exactly does. Then of course, there are others, who build their…

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Tata Sky

ByShrutin Shetty

Image: source This is a heads-up for Tata Sky satellite television provider customers. Here’s something Tata Sky has been doing as standard procedure, that I find questionable. If you’re subscribed to an annual plan, and say  you cross your billing deadline by even a day, they automatically switch you to either a 6-month billing cycle, or worse,…

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Sharpen your Business Focus

ByShrutin Shetty

Image: source When starting one’s business, a set of people will advice you to keep a sharp focus when it comes to offerings or purpose. Another group might suggest offering as many products or services as possible, to minimize risk. And both groups could defend their views till the cows come home. However, in most cases, it…

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Work to be Hired

ByShrutin Shetty

One of the early screening processes to make it to the defense forces, is that of physical fitness. It is one of the more fundamental requirements of the job. Of course, subsequently, those who make the cut are broken down and rebuilt to be stronger, both mentally and physically. In the corporate battlefield, potential candidates are put…

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Did Tata Know in 2012 that Mistry Was Not The Best Fit?

ByShrutin Shetty

Source: link The aftermath of ousting of Tata Group Chairman, Cyrus Mistry was probably not what the Tata Group, or Mr. Ratan Tata would have anticipated. Then again, could there have been sufficient signs even as Mr. Tata was looking for the next Chairman for the group many years ago? A little short of 4 years ago, the challenging task…

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Bubble Telescope

ByShrutin Shetty

Bubble Telescope Is there a bubble forming in the Indian startup scene? The Hubble Space Telescope Is the Indian startup space fast becoming a bubble? Let’s take a closer look and find out. At the Goldman Sachs technology conference earlier this year, leading venture capitalist of Benchmark, Bill Gurley expressed concerns to attendees, of a possible bubble, caused by some over-valued startups…