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Customer is KingDesign ThinkingInnovateWheels

Design Thinking: An Idea for Tesla’s Supercharging Wait Time Problem

by Shrutin ShettyOctober 3, 2017March 12, 2018

An idea using a Design Thinking mindset, for Tesla's Supercharging Wait Time Problem Tesla has really transformed the automobile industry, cracking the existing fuel industry and automotive heavyweight nexus. And this is despite the first…

Design ThinkingImproveWheels

A Design Question: Turn Indicators on Cars

by Shrutin ShettySeptember 21, 2017March 10, 2018

Image: source A Design Question: Turn Indicators on Cars As cars get sleeker, so do its lights. But I've noticed that the entire rear light cluster has been shrinking in size on some cars. And…

EntrepreneursHeroesImproveInspireWheels

A Rural Electric Ride

by Shrutin ShettyJanuary 4, 2016March 6, 2018

A Rural Electric Ride While a lot of us are busy in our world of self-indulgence, it's reassuring to know there are Indians like Ratan Tata, who'd go the distance with regard to businesses that positively…

Design ThinkingIdeationImproveInnovateWheels

5-wheel suitcase design suggestion

by Shrutin ShettyDecember 4, 2014February 2, 2018

Suggestion to designers Sung Ha Lim and Hee Kyung Oh for their 5-wheel suitcase design (link) Link to my detailed comment about the design of this 5-wheel suitcase is here: link Originally posted here: link

ImproveLife or something like itWheels

Ironman: Heroes Aren’t Born, They’re Built

by Shrutin ShettyApril 25, 2013

"I've been called many things. Nostalgic is not one of them." -Tony Stark Many of us have been anxiously awaiting Ironman 3 [not sure if my connection was slow, or if the official movie site expected…

Customer is KingImproveWheels

It Could Have Rained Nanos

by Shrutin ShettyAugust 1, 2012

Sure the Tatas have had their share of tough n' rough times with the Nano, and they buggered up with the advertising as well. That means there was extremely insufficient advertising, and never at the…

ImproveIndiaWheels

Drivin’ me Nuts.!

by Shrutin ShettyJune 22, 2010March 10, 2018

Drivin' me Nuts! You are driving one morning to work. Nice weather, relatively low traffic. 'I'm finally going to reach well before time', you think to yourself. Just at that moment, a speeding cab whizzes…

ImproveIndiaWheels

Ease up…On the Throttle

by Shrutin ShettyJune 5, 2010March 10, 2018

Ease up...On the Throttle Ever been late to get somewhere, and you got stuck behind a car driven by an old woman or man, or maybe even a learner who's instructor managed to pick the…

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