Lose some…Win 'em all.!
Every product you’ve ever loved was designed by someone who first tried to understand you. Not your demographic. Not your purchase history. You! Your frustrations, your workarounds, your unarticulated wishes. This is the engine behind…
It’s easy to look at a finished book and forget the chaos it came from. Recently when rummaging through an old box of papers, I found this (top left, circular diagram thing). That was from…
Design Thinking gets talked about a lot. But when I started using it in my innovation and growth strategy consulting practice around 2016, I noticed something: people knew the steps but didn't quite it. So…
In 2017, I noticed something troubling. Innovation leaders at some large global organisations were selling 'design thinking-led' services to other companies. They ran workshops. Facilitated sessions. Bagged long-term projects. And charged good money. But when…
Ava and Dr. Jimmy Patell, dear friends of mine, were extremely kind to gift me a poem that they wrote about my book on design thinking, Design the Future. The poem itself is more priceless…
