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Tweaking User Experience – What more in the name of Novelty?

ByShrutin Shetty

“If it ain’t broke, don’t fix it” is advice often ignored in UX design. While some changes improve user experience by simplifying or enriching it, others, like Netflix’s recent TV layout overhaul, Kindle’s slightly complicated update, and LinkedIn’s confusing messaging interface, prove that unnecessary redesigns can frustrate users and disrupt what once worked seamlessly. This post dives into why thoughtful, user-centered design matters more than novelty for its own sake.

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What if the Comments Section on Social Media had a Search Feature?

ByShrutin Shetty

Do you feel the need for a more effective comments section on social media? What if the comments section had a Search feature? Making it easier to search for comments, and to continue conversations in sub-threads.

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Social Media, What Next?

ByShrutin Shetty

Hybrids come naturally in most businesses. Hybrid products/ services. The easiest example that comes to mind, is the BMW X6 (something between an SUV and a sedan). I don’t think that particular line has been very popular, though it does look massive, and reasonably cool. A more common hybrid is a mutual fund or similar investment program….

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Like Endorsing, Endorse Liking?

ByShrutin Shetty

We all remember the notorious financial meltdown of 2007-08 that washed away a lot of dreams. We all know why it happened. Some wise (read greedy) people built a huge structure on an extremely very weak foundation (sub-prime mortgage). And then went ahead and added floor over floor to their fantasy at the cost of the…