What is a Brain Dump
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Can You Handle This? Dangers of Bad Design
Can You Handle This? Dangers of Bad Design When making products, or even installing one, more often than not, haste does make waste. Some calmness and a little imagination goes a long way in avoiding the following… Above, is the inside of a rear door of a…
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How to Organize the Brain Dump
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It Could Have Rained Nanos
Sure the Tatas have had their share of tough n’ rough times with the Nano, and they buggered up with the advertising as well. That means there was extremely insufficient advertising, and never at the right time. It just struck me, what stopped them from making a kick-ass tv commercial for the monsoon season. Am…
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- Customer is King | Human Behaviour | Improve | India | Life or something like it | The known unknown
A Coupon Code for my Potato Book
My “potato book” was feeling left out with all the posts and coupons for the two design thinking books. So here’s a coupon for Main Batata Hoon, a collection of short stories written in a conversational style, about the amusing and often counterintuitive ways our views, assumptions and behaviours shape both our personal lives and…
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How the Future of Text Content Should Be
Pic: source As our attention spans go from low to almost non-existent in an increasingly noisy world, I get especially wary whenever I need to read a verbose report. Especially ones with unusually large paragraphs. You know it might be important, but just the way it is structured makes it very difficult to read to…
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Matchbox Design
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