Image: source Over the decades, we have been seeing Apple grow at a blistering pace. Built on thinking different while staying hungry and foolish, it certainly created new sectors while killing redundant ones. With unwavering customer-focus, Apple maintained child-like curiosity, unbelievable innovation, and startup agility. The brand continues to enjoy a stronger following than even some religious cults. The iPhone surely…
In his book ‘Change by Design’, Tim Brown of IDEO succinctly explains the 3 overlapping criteria for successful ideas. These criteria could be considered as some of the foundation pillars of Design Thinking. Here’s a pictorial representation of the same. And what is Design Thinking? ‘Human-centered Design Thinking’ is a mindset, an approach, and some tools that help…
We are all familiar with the three colours on traffic lights. They remain a classic example of universally recognizable design. But are the colours effective and safe, or do they need a re-look? Colour blindness has been known to affect about 1 in 12 men and 1 in 200 women the world over. That translates to…
Think A-Team: The Latest Services Menu for Startups Hi Entrepreneurs! Late last year, I started a service called ‘Think A-Team’, to bring human-centered design strategy & other relevant services in a transparent manner to aspiring entrepreneurs & enterprising startups in India and abroad, to help them grow faster and better. One of the key This…
Think A-Team: For the Design & Strategy needs of Young Businesses Image: link Hi, all you enterprising entrepreneurs, I am pleased to give to you, ‘Think A-Team’, a growth partnering service for all your business strategy needs. The intention behind it, is to help you make your business challenges a little less challenging. And to…
Suggestion to designers Sung Ha Lim and Hee Kyung Oh for their 5-wheel suitcase design (link) Link to my detailed comment about the design of this 5-wheel suitcase is here: link Originally posted here: link
See Ma, No Hands – Reviewing the Dettol No-Touch Soap Dispenser Here’s a product review. You wouldn’t be reading this if you were fortunate enough to live a secluded life in the hills, which means you’ve most likely visited a reasonably-priced restaurant around. And you have probably noticed how the wash basins usually have water…
Can You Handle This? Dangers of Bad Design When making products, or even installing one, more often than not, haste does make waste. Some calmness and a little imagination goes a long way in avoiding the following… Above, is the inside of a rear door of a…
The Seat Next To The Lady Recently, the latest player in the online travel business, Travelyaari.com brought in the option of “block your seat next to a lady” on your next bus journey. Yeah, I know. My eyes lit up too for a moment there. But no, buddies, your lifelong dream of getting a seat…
Far From Perfect We recently ordered a table for home. A small and fairly simple design, with a Rosewood coloured Melamine polish coating. However, to make the base stable, the people from the store turned it upside down to chisel a little bit. And this is how the underside looked. To save a few bucks,…