Fictional and real-life legends seem to have a more straightforward approach to dealing with complex-seeming challenges and to getting better at something.
They simply make it an optimization challenge.
Clip: David G Morgan
Many of you must have seen that drawing of a World War II plane with red dots on it. It explains Survivorship bias, a bias that statistician Abraham Wald figured out. Pic: source Simply put, survivor bias is our tendency to view a situation or pattern as a comprehensive representative sample, often without considering what…
Changing User Behaviour I am currently reading the book Hooked, and happened to read something very important. I shared the excerpt with a design thinking group I am administrator of. The snippet read: John Gourville, a professor of marketing at Harvard Business School, stipulates that “many innovations fail because consumers irrationally overvalue the old while…
Killer Design What comes to mind when you think of possible consequences of bad design? Of a badly designed product or service? You might think the product generates less revenues. Or a rise in the number of product returns, and unhappy, angry or disappointed customers. Right? But what about death? Of animals? Or worse, death…
Given my growing interest in behavioural science and behavioural economics, when there was quite some news about the replication crisis in the field, it got me wondering if there might be a better way to undertake studies so that they remain relevant, if not replicable. The thought was triggered by a random interaction in the…
Attention! Is this the Police? Last evening I went to pick up some things for home from the department store. Visits to that store isn’t exactly something I look forward to. Considering the place is a little dusty, and the staff is slow and clueless. And for some inexplicable reason, they keep shifting some sections around every other…
Chain Reaction A lot of you might have watched this video at least once in the last 2 years that it seems to have been on Youtube. In case you haven’t, hit play. I’ve been lucky to witness one such incident way back in junior college. I was in a bus heading for class, when this man got…