Towards a Better Mask – 1
An internal project under Rattl has been to try create a better mask for the (Covid) times. While it is possible we fail to actually create an ideal one, the exercise so far has been…
Author: Shrutin Shetty
Books Recommended in Books
I mostly read only ebooks since a few years now. A lot of good non-fiction books usually mention a few more good books that the authors found relevant. However, even if you highlight them…
Invade for Better Climate
Random musings. Every once in a while, mom would pester me to explore opportunities abroad. Canada in particular for some reason. And between my love for an imaginary idea called 'India', familiarity and…
Zomato’s Vertical Slider
Zomato has a really simple but brilliant vertical filter slider. Many sites and apps aren't great when it comes to their filters. And oddly, most who use sliders have horizontal ones. The problem with horizontal…
College Industry Projects
College students and college staff love industry projects. They give students an opportunity to get a feeler of what life after college will be like. Barring any major screw-ups, it is relatively free of the…
Managers & Leaders – For your Innovation & Business Growth Needs
If you are a manager who is: 1. struggling with business growth 2. stuck with trying to create the next great product or service ...but don't want the hassles of appointing consultants to…
Behavioural Law
Classic economics started off factoring psychology and behavioural trends and shortcomings (biases) into economic understanding. However, through the ages, economic concepts and policies were built on the assumption that humans are rational beings. This was…
Matchbox Design
Matchbox design As a kid, I used to be quite fascinated by matchboxes. From the uncertainty of being shouted at by some elder, to how many tries it took to light it. And the best,…
Cold Masks
Cold Masks Late last year, the world (except probably Japan) would not have imagined that in a few months, they would not be able to see full faces in public. And yet, now most people…
Suicide Watch
Suicide Watch Trigger Warning: This post contains thoughts on whether it is possible to identify people who might suddenly be at risk of self-harm or suicide. If this is not a topic of interest, or…
Design ThinkingDTEverydayHeroesHuman BehaviourIdeationImproveInnovateInspireLife or something like it
Jane Elliott
Jane Elliott: image Heard of Jane Elliott? She's an American schoolteacher and an anti-racism activist. She is especially famous for her truly visionary "Blue Eyes-Brown Eyes" exercise that she conducted in her classroom, 50…
Religious Fashion
Religious Fashion Was chatting with a friend about religion. I randomly correlated religion with fashion. Or people's dressing sense, if you will. People either have their own style, or in most cases, they…
Browser Save Password Option
Browsers give you the option to save passwords. The layout for the choice options however, should be different. Firstly, we are usually in a hurry when using the phone. More importantly, our thumbs or…
Vertical Stapler
Vertical Stapler Image: source Over the years, I've found myself wanting to staple certain paper prototypes in a particular way. The standard stapler would not allow it though. One early need I found for a…
Bitter Gourd Chips
Don't worry, this is not a lock-down, culinary achievement post! I recently had these bitter melon/gourd (karela in Hindi) chips. An interesting paradox - using an ingredient that's great for health and known for reducing…