Skip to content

Crystal Planet

Lose some…Win 'em all.!

  • Home
  • About Shrutin
  • My Books
  • Design Thinking
  • Other Blogs

Category: Design Thinking

  • Home
  • Design Thinking
  • Page 11
Design ThinkingHuman BehaviourImproveVenture Capital

Venture Capital Elevator Pitches

by Shrutin ShettyApril 3, 2018April 3, 2018

Venture Capital Elevator Pitches I left my job at a venture capital (VC) firm in 2010. After freelancing for a bit I then worked with a high-technology company in the robotics space. I then started…

Design ThinkingEntrepreneursHuman BehaviourImproveVenture Capital

The Entrepreneur in a Venture Capital World

by Shrutin ShettyMarch 29, 2018April 18, 2018

  The Entrepreneur in a Venture Capital World Imagine a food connoisseur has a vision of opening a restaurant. Selling a carefully crafted list of delicacies, whose preparation has taken years to refine. This aficionado has…

Customer is KingDesign ThinkingHuman BehaviourImproveVenture Capital

What’s Your Profession? Did You Bring More Soldiers?

by Shrutin ShettyMarch 27, 2018March 27, 2018

What's Your Profession? Did You Bring More Soldiers? In 1970s, according to the TV series Mindhunter at least, the FBI was filled with accountants & lawyers instead of more relevant experts in areas that mattered.…

Design ThinkingImprove

Sunset Marmalade

by Shrutin ShettyMarch 20, 2018March 19, 2018

Sunset Marmalade Why are some brands killing the obvious in packaging design? If anything is better than the taste of orange marmalade in the morning, it is the sight of it in the jar. Like…

Design ThinkingEntrepreneursIdeationImproveInnovateInspire

Number Fifty-Four…The Bike with a Bamboo Core

by Shrutin ShettyJanuary 23, 2018March 10, 2018

Number Fifty-Four... ...The bike with a bamboo core! What does it take for innovation to be possible? Simply, just the intention. You need to want it badly enough to make it possible. I happened to…

Design ThinkingIdeationIndiaInnovate

A Session on Innovation, Design Thinking & The Future of Work

by Shrutin ShettyJanuary 21, 2018March 10, 2018

A Session on Innovation, Design Thinking & The Future of Work Earlier this week, I was invited to conduct a session around 'Innovation, Design Thinking and the Future of Work' at the Indian School of…

Customer is KingDesign ThinkingDTEverydayHuman BehaviourImproveIndia

Design Thinking – Shelters for the Homeless

by Shrutin ShettyJanuary 9, 2018January 17, 2020

Design Thinking - Shelters for the Homeless [3.5 minute read] Here's the next post, towards sharing stories and incidents around design thinking in daily lives, towards a better collective understanding. My earlier post was about…

Customer is KingDesign ThinkingDTEverydayHuman BehaviourIdeationImprove

Design Thinking – Water Taps at Home

by Shrutin ShettyJanuary 3, 2018March 26, 2019

Design Thinking - Water Taps at Home [7 minute read] I've had the habit of applying aspects of Design Thinking to my work and personal life for some time now. In fact, off late it…

Design ThinkingHuman BehaviourImprove

Does Your Fire Escape Plan Work?

by Shrutin ShettyDecember 30, 2017March 10, 2018

Does Your Fire Escape Plan Work? Early hours of 29th December saw a horrific fire at a rooftop restaurant in Mumbai. I could hear a continuous stream of distant sirens just before going to sleep.…

Design ThinkingEntrepreneursHuman BehaviourImproveNot So Serious

Vulnerability of Tech Processes and Human Decisions

by Shrutin ShettyDecember 19, 2017March 10, 2018

Vulnerability of Tech Processes and Human Decisions Here are two interesting incidents I came across online in the last week. One, about a seemingly harmless vulnerability in an online service's process. The other, a possible…

Design ThinkingIdeationImproveIndiaInnovateWheels

How Well is Tata Motors Connecting Aspirations?

by Shrutin ShettyNovember 28, 2017March 10, 2018

Earlier this year, Tata Motors announced a new brand identity. 'Connecting Aspirations'. Sounds good, but how well is the company truly connecting aspirations? For many years now, I have wondered why Tata Motors isn’t among…

Design ThinkingHuman BehaviourInnovateThe known unknown

Can We Easily Spot Left-Brain and Right-Brain Thinkers?

by Shrutin ShettyNovember 6, 2017March 10, 2018

Can We Easily Spot Left-Brain and Right-Brain Thinkers? Just a thought. And I could be wrong. How can we easily spot a strong left-brain, or a right-brain thinker? In an argument/ discussion between two people…

Customer is KingDesign ThinkingInnovateWheels

Design Thinking: An Idea for Tesla’s Supercharging Wait Time Problem

by Shrutin ShettyOctober 3, 2017March 12, 2018

An idea using a Design Thinking mindset, for Tesla's Supercharging Wait Time Problem Tesla has really transformed the automobile industry, cracking the existing fuel industry and automotive heavyweight nexus. And this is despite the first…

Customer is KingDesign ThinkingIdeationImproveInnovate

What the Customer Wants

by Shrutin ShettySeptember 26, 2017March 10, 2018

What the Customer Wants There has been the occasional debate between two schools of thought: You need to ask the customer what he/she wants; and, The customer doesn't know what he/she wants until we show…

Design ThinkingImproveWheels

A Design Question: Turn Indicators on Cars

by Shrutin ShettySeptember 21, 2017March 10, 2018

Image: source A Design Question: Turn Indicators on Cars As cars get sleeker, so do its lights. But I've noticed that the entire rear light cluster has been shrinking in size on some cars. And…

Posts pagination

Previous 1 … 10 11 12 … 14 Next

Recent Posts

  • The Hit-Making Algorithm: Behavioural Design or Manipulation? April 23, 2026
  • The Stickiness Trap April 21, 2026
  • The Scarcity Illusion: Why We Hoard Features, Ideas, and Thoughts April 20, 2026

Archives

Tags

Amazon behavior behaviour book business cars change creativity customer design design thinking driving email empathy ethics experience Facebook Google growth human behaviour idea ideation India innovation investment management peace problem solving process product product design quality Ratan Tata RattL 'em respect restaurant safety service Shrutin Shetty strategy Think Like An Innovator time traffic Venture Capital work
Copyright © 2026 Crystal Planet Theme: Blog Room By Artify Themes.