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Sample Size of One: Towards a Possible Solution

This post explores an alternative to fix the replication crisis (particularly in the behavioural science and economics fields, and if relevant, in other fields too). This post is in continuation to an earlier post titled Sample Size of One: The Rose Negotiations. It would help to read that one first before coming to this one….

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The Behaviour Triangle

A humorous take on the paradox that exists between the views of us common humans, versus that of psychologists, who take a slightly more empathetic view, and those behavioural science practitioners who try to leverage knowledge of human biases and drivers to grow business without it always being beneficial to customers themselves.

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Sample Size of One: The Rose Negotiations

Image: source The Replication Crisis is an ongoing crisis where it has been difficult or impossible to reproduce findings of scientific studies. The field of behavioural science too, has had its challenges with replicating past research findings. Some years ago, peer-reviewed scientific journal, Nature Human Behaviour, attempted to replicate 21 social and behavioural science studies…

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What if We could Mute Serial-Forwarders on WhatsApp Groups

What if WhatsApp had a feature that allows a user to mute specific person(s) in groups? The user who mutes another user on a group is simply not shown messages from that user.
And, both sides win. The serial forwarder gets whatever pleasure they get, and no one has to suffer for it.

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Elevators and Nosocomial infections

Nosocomial infections are infections that patients contract inside of a hospital, due to contamination or germs present there. A patient undergoing treatment at a hospital is almost always has a weak immune system, which is more susceptible to infection. And the odds of contracting an infection are higher in operation theatres and ICUs. Most likely…

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The Middle Seat

In 2019, the US FAA approved the company Molon Labe Seating‘s (MLS) landmark seat design for commercial airplanes.   What MLS did, is take the problem of discomfort of middle-seat passengers, and attempted to solve it by: (i) widening the middle seat (from 18″ to 21″), and (ii) placing the seat slightly lower, and slightly…

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Between Optimism and Pessimism

It helps to have a positive mindset, especially in a crisis or trying time, since those with a negative mindset crumble quickly. But even optimism and some values have their limits, especially if the related (undesirable) circumstances stretches longer than one’s optimism.

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A Forward: What is Butt Dust?

Image: link I had shared this forward on social media a few years ago, and it popped back up today. Apart from the innocence, simplicity and being purely hilarious, it is a nice example of the recognition stage of ’empathy’, a term we behaviour and design thinking folk throw around a lot. Situations we accept…