College Industry Projects
College students and college staff love industry projects. They give students an opportunity to get a feeler of what life after college will be like. Barring any major screw-ups, it is relatively free of the…
Category: Human Behaviour
Behavioural Law
Classic economics started off factoring psychology and behavioural trends and shortcomings (biases) into economic understanding. However, through the ages, economic concepts and policies were built on the assumption that humans are rational beings. This was…
Matchbox Design
Matchbox design As a kid, I used to be quite fascinated by matchboxes. From the uncertainty of being shouted at by some elder, to how many tries it took to light it. And the best,…
Cold Masks
Cold Masks Late last year, the world (except probably Japan) would not have imagined that in a few months, they would not be able to see full faces in public. And yet, now most people…
Suicide Watch
Suicide Watch Trigger Warning: This post contains thoughts on whether it is possible to identify people who might suddenly be at risk of self-harm or suicide. If this is not a topic of interest, or…
Design ThinkingDTEverydayHeroesHuman BehaviourIdeationImproveInnovateInspireLife or something like it
Jane Elliott
Jane Elliott: image Heard of Jane Elliott? She's an American schoolteacher and an anti-racism activist. She is especially famous for her truly visionary "Blue Eyes-Brown Eyes" exercise that she conducted in her classroom, 50…
Browser Save Password Option
Browsers give you the option to save passwords. The layout for the choice options however, should be different. Firstly, we are usually in a hurry when using the phone. More importantly, our thumbs or…
Soap Dispenser Design
Soap Dispenser Design This here is an ancient shampoo dispenser that broke last month. It was a crappy design for a few reasons. Firstly, because of how the…
PayTM’s UI
PayTM's user interface PayTM's web user interface (not sure about the mobile app), can be a little misleading. We as users, are almost completely programmed to click the 'Accept Terms' checkbox on any application. Especially…
Creating and Understanding Customer Feedback
A waffles order packaging (doesn't it look like a Viking head?) Creating and Understanding Customer Feedback If you've ever ordered waffles online, most likely they'll come in one of two kinds of packaging. One is…
Can We Do Better than CSR?
Can We Do Better than CSR? In India, Section 135 and Schedule VII of the Companies Act (2013) relate to corporate social responsibility (CSR). For a few years now, it requires companies clocking over a…
Will Uber Disrupt Itself?
Will Uber Disrupt Itself? Source: https://pbs.twimg.com/media/DNnnJ0BXkAAiJhv.jpg Most of you must have seen this image (or a version of it) in the last few years. I remember a lot of people sharing it or referring to…
Where Do We Go Now?
Where Do We Go Now? Google's AdSense program let's publishers or website owners have relevant ads show up when users visit those sites. Google earns revenues (via their Google Ads - previously AdWords platform) from…
Shared Tables
Pic: source Shared Tables This amusing but perhaps effective picture I saw in this tweet last month got some thoughts rolling. We could all use some personal space in public. Especially in countries like India.…
My 9 Step Version of the Design Thinking Process
My 9 Step Version of the Design Thinking Process This post about my 9-step version of the design thinking process has been long overdue. It is already explained in my book, ‘Design the Future’, but…