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Human BehaviourImprove

Now You Fool Me

by Shrutin ShettyJune 18, 2017March 10, 2018

Now You Fool Me "You can fool all the people some of the time, and some of the people all the time, but you cannot fool all the people all the time." Whoever said that,…

Human BehaviourImproveLife or something like it

Sewage Popsicles

by Shrutin ShettyJune 14, 2017March 10, 2018

Sewage Popsicles Some Taiwanese art students recently created ice popsicles made purely out of sewage water. And the 100 varieties they showcased, reflects exactly how clean we've made our water bodies. With all due credit…

Human BehaviourImproveLife or something like itYoung Minds

B-schools, MBA grads & Their Priorities

by Shrutin ShettyMay 28, 2017March 10, 2018

Many b-schools in India are tilting less toward business, management, and ethics; more toward finishing skills. With a strong (and often desperate) focus on placements, they go an extra mile to add superficiality to students. From a scary…

Human BehaviourImprove

B2B and B2C Customers

by Shrutin ShettyMay 15, 2017March 10, 2018

Image: source B2B and B2C Customers For the longest time, Retail, or Business-to-Consumer (B2C) 'customers' have been accustomed to, and driven by, fads, hype, distorted facts and price wars, to influence their buying choices. Busines-to-Business…

Design ThinkingHuman BehaviourImproveInnovateLife or something like itThe known unknown

Is A Bot After Your Job?

by Shrutin ShettyApril 18, 2017April 18, 2017

Image: Robin Williams in the Bicentennial Man Yuval Noah Harari paints an interesting and arguably grim picture of the future, in his book Homo Deus. He runs through possible ways in which the world and we humans…

Human BehaviourImproveThe known unknown

Points of View – Life, Work and Religion

by Shrutin ShettyApril 12, 2017April 12, 2017

Benjamin Franklin | Image: source How open or rigid, would you say your views and beliefs are? Here's an excerpt from Benjamin Franklin's autobiography, in which he mentions the following interaction with someone: I was acquainted…

Design ThinkingIdeationImproveInnovateUncategorized

Do Laptops Need to be a Pain in the Neck?

by Shrutin ShettyMarch 14, 2017May 1, 2023

  Image: source Irrespective of where we place a laptop when we use them, they're usually well aligned with our arms and hands. This helps make typing relatively effortless. However, have you noticed how the…

Customer is KingImproveManagement Mumblings

Sharpen your Business Focus

by Shrutin ShettyFebruary 22, 2017February 22, 2017

Image: source When starting one's business, a set of people will advice you to keep a sharp focus when it comes to offerings or purpose. Another group might suggest offering as many products or services as possible,…

Human BehaviourImproveLife or something like itThe known unknown

Peace, War, or Chekh-mate

by Shrutin ShettyFebruary 7, 2017June 18, 2018

In his book Homo Deus, Yuval Noah Harari mentions Russia's greatest short story writers Anton Chekhov having once said that a gun appearing in the first act of a play will inevitably be fired in the third. Yuval says that…

Human BehaviourImproveManagement Mumblings

Work to be Hired

by Shrutin ShettyJanuary 19, 2017March 24, 2017

One of the early screening processes to make it to the defense forces, is that of physical fitness. It is one of the more fundamental requirements of the job. Of course, subsequently, those who make the cut…

Customer is KingDesign ThinkingImprove

Function, Form, and Overripe Apples

by Shrutin ShettyJanuary 16, 2017January 16, 2017

Image: source Over the decades, we have been seeing Apple grow at a blistering pace. Built on thinking different while staying hungry and foolish, it certainly created new sectors while killing redundant ones. With unwavering customer-focus, Apple maintained child-like curiosity, unbelievable…

Design ThinkingHuman BehaviourImprove

Do Traffic Light Colours Need a Re-look?

by Shrutin ShettyJanuary 1, 2017January 3, 2017

We are all familiar with the three colours on traffic lights. They remain a classic example of universally recognizable design. But are the colours effective and safe, or do they need a re-look? Colour blindness has…

ImproveIndiaLife or something like itThe known unknown

Primum Non Nocere

by Shrutin ShettyOctober 27, 2016

Image: source It is believed that either Hippocrates, considered as the father of medicine, or one of his pupils wrote what is popularly known as the Hippocratic Oath, a solemn oath known to be taken by…

EntrepreneursImproveIndiaInspire

We’re Ready. So Why Not Be Bold and Aim High?

by Shrutin ShettyOctober 4, 2016January 17, 2017

Two decades ago, it used to take quite a while before global technology and content was even commonly talked about in India. Much longer before it was accessible or affordable to us. Today, India is…

Human BehaviourImproveIndiaLife or something like itThe known unknown

Do You Like Your News Well Done, or Rare?

by Shrutin ShettySeptember 4, 2016September 3, 2016

Image: source A few years ago, my dad had pointed out how refreshing it was to hear All India Radio. All India Radio is India's national, public news radio station. He said it was a welcome…

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