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Design ThinkingHuman Behaviour

Amazon Go, This is How You Could Go

by Shrutin ShettyAugust 8, 2017March 10, 2018

Earlier this year, Amazon announced its Amazon Go concept. The cashier-free, and hopefully hassle-free grocery store. The news did seem to receive a disproportionate amount of public interest.    Sources: 1 - link, 2 -…

Design ThinkingHeroesIdeationImproveInnovateInspire

Dr. David Lagrew – Saving Mothers with Empathy & Innovation

by Shrutin ShettyAugust 6, 2017March 10, 2018

More women in labour and new mothers die in the US than in any other high-income country. And the CDC Foundation estimates that 60% of these deaths are preventable! 60%!! In one of the most…

Design ThinkingHuman BehaviourImproveReviews

India’s Roads and Bottlenecks

by Shrutin ShettyAugust 3, 2017August 3, 2017

India's Roads and Bottlenecks Bottlenecks and traffic jams on the streets. Are they an unavoidable phenomenon, or something we caused or created? Same with the lack of lane discipline in Indian drivers. Are drivers always…

Customer is KingDesign ThinkingImproveInnovate

Microwave Idea – Return the Turntable to Original Position

by Shrutin ShettyJuly 16, 2017March 10, 2018

Image (only used the LG image because I use one of their models at home): source I'm not exactly on top of the latest microwave oven features. Don't think I even know most of the…

Design ThinkingIdeationImproveInnovateWings

A Lego Stealth Fighter/ Drone

by Shrutin ShettyJuly 2, 2017March 10, 2018

Just built a Lego stealth fighter/ drone. It does need a little imagination to smoothen the edges, etc., bear with me on that... But that said, have a look and let me know what you…

Human BehaviourLife or something like itThe known unknown

Phone of Reference

by Shrutin ShettyJune 27, 2017March 10, 2018

Phone of Reference Last year, Mumbai's traffic police enforced a ban on cellphone use while driving. It was backed by a fairly high fine. They even went a step further and banned the use of…

Human BehaviourThe known unknown

Recruiting in The Future

by Shrutin ShettyJune 22, 2017March 10, 2018

Image: source Recruiting in The Future For the longest time, there were distinct industries, and reasonably well defined job roles. And of course, an education system that did a brilliant batch-processing job of creating products people, that fit…

Human BehaviourImprove

Now You Fool Me

by Shrutin ShettyJune 18, 2017March 10, 2018

Now You Fool Me "You can fool all the people some of the time, and some of the people all the time, but you cannot fool all the people all the time." Whoever said that,…

Human BehaviourImproveLife or something like it

Sewage Popsicles

by Shrutin ShettyJune 14, 2017March 10, 2018

Sewage Popsicles Some Taiwanese art students recently created ice popsicles made purely out of sewage water. And the 100 varieties they showcased, reflects exactly how clean we've made our water bodies. With all due credit…

Human BehaviourImproveLife or something like itYoung Minds

B-schools, MBA grads & Their Priorities

by Shrutin ShettyMay 28, 2017March 10, 2018

Many b-schools in India are tilting less toward business, management, and ethics; more toward finishing skills. With a strong (and often desperate) focus on placements, they go an extra mile to add superficiality to students. From a scary…

Design ThinkingHuman BehaviourIdeationLife or something like it

Stop Glorifying terror

by Shrutin ShettyMay 27, 2017March 10, 2018

The world governments need to stop glorifying terror outfits. For starters, irrespective of what those terror groups might call themselves, what if victim countries gave them shameful and cowardly names. That way, the citizens wouldn't…

Human BehaviourLife or something like it

Did You Fire the Boss?

by Shrutin ShettyMay 18, 2017March 10, 2018

Did You Fire the Boss? Image: source Boss stormed to my desk, shouting, "it's the fifth time you're late to work this week. What's the meaning of this?" I, obviously surprised and confused, replied, "that... it's finally Friday?!"…

Human BehaviourImprove

B2B and B2C Customers

by Shrutin ShettyMay 15, 2017March 10, 2018

Image: source B2B and B2C Customers For the longest time, Retail, or Business-to-Consumer (B2C) 'customers' have been accustomed to, and driven by, fads, hype, distorted facts and price wars, to influence their buying choices. Busines-to-Business…

Customer is KingHuman BehaviourLife or something like itManagement Mumblings

Tata Sky

by Shrutin ShettyApril 20, 2017

Image: source This is a heads-up for Tata Sky satellite television provider customers. Here's something Tata Sky has been doing as standard procedure, that I find questionable. If you're subscribed to an annual plan, and say  you…

Design ThinkingHuman BehaviourImproveInnovateLife or something like itThe known unknown

Is A Bot After Your Job?

by Shrutin ShettyApril 18, 2017April 18, 2017

Image: Robin Williams in the Bicentennial Man Yuval Noah Harari paints an interesting and arguably grim picture of the future, in his book Homo Deus. He runs through possible ways in which the world and we humans…

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