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Design Thinking | Ideation | Improve | Innovate | Wheels
The ENGESA Mercedes truck
CrystalPlanet: The ENGESA Mercedes truck in Lego
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Customer is King | Design Thinking | DTEveryday | Human Behaviour | Ideation | Improve | Innovate | Inspire | Young Minds
My 9 Step Version of the Design Thinking Process
My 9 Step Version of the Design Thinking Process This post about my 9-step version of the design thinking process has been long overdue. It is already explained in my book, ‘Design the Future’, but I also wanted to share it here for those interested. The five-step Stanford design thinking process is arguably the most…
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What Qualifies as True Innovation?
What qualifies as true innovation? The word ‘innovation’ does get passed around a lot nowadays. From large businesses to startups and perhaps even consultants like myself. If you take a moment to think about it, innovation is not as commonplace as we might assume it is. If you had an almost infinite budget, and you…
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Context
One of the fundamental ingredients of an impactful innovation or successful design thinking exercise, is empathy. The ability to understand and share the feelings of another. Often, in our enthusiasm to create something someone (a customer segment, employees, or even society), or to solve a problem for them, we tend to knowingly or unknowingly speed…
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Gucci’s Packaging – Not so Gucci
Gucci’s Packaging – Not so Gucci I recently conducted an interactive session on Design Thinking at a leading investment bank. It might be easy to assume that applications of design thinking at an investment bank are limited. It is quite the opposite though. And the applicable scope of design thinking just seems to grow bigger…
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Need Ideas? Dress Down
Need Ideas? Dress Down Despite the Mumbai heat, I don’t miss an opportunity to wear a suit. Especially to a first-time work meeting. However, things are different if the agenda of a meeting is problem solving or ideating. Then, I don’t just prefer, but also strongly recommend a casual dress code. Why? Think about the…
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Why Design Thinking is Here to Stay
Why Design Thinking is Here to Stay A close friend recently shared this article titled ‘Why Design Thinking will fail’, written in 2013 by Jeffrey Tjendra. Jeffrey is a designer entrepreneur and strategist. Among some of us friends, there was were points of disagreement on the article. Jeffrey does seem to have a good understanding…
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Design Thinking | Entrepreneurs | Ideation | Improve | Innovate | Inspire
Number Fifty-Four…The Bike with a Bamboo Core
Number Fifty-Four… …The bike with a bamboo core! What does it take for innovation to be possible? Simply, just the intention. You need to want it badly enough to make it possible. I happened to see this online a long time ago. I am still in awe of it though. People in Ghana find themselves…
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Design Thinking | Ideation | India | Innovate
A Session on Innovation, Design Thinking & The Future of Work
A Session on Innovation, Design Thinking & The Future of Work Earlier this week, I was invited to conduct a session around ‘Innovation, Design Thinking and the Future of Work’ at the Indian School of Management & Entrepreneurship, for a batch of about 170 grad students from Vaze College. The most enjoyable session I’ve had so…
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Design Thinking – Water Taps at Home
Design Thinking – Water Taps at Home [7 minute read] I’ve had the habit of applying aspects of Design Thinking to my work and personal life for some time now. In fact, off late it is literally a ‘permanently on’ app running in my head. I use it to review products or services, or to…
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How Well is Tata Motors Connecting Aspirations?
Earlier this year, Tata Motors announced a new brand identity. ‘Connecting Aspirations’. Sounds good, but how well is the company truly connecting aspirations? For many years now, I have wondered why Tata Motors isn’t among the top 2 selling passenger cars in India. Despite being, what I believe, is a company and group that represents…
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What the Customer Wants
What the Customer Wants There has been the occasional debate between two schools of thought: You need to ask the customer what he/she wants; and, The customer doesn’t know what he/she wants until we show them (remember ol Steve Jobs?) A bulk of the views I’ve come across so far lie on the side of…
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Design Thinking: What a Patient Wants
Design Thinking: What a Patient Wants Design Thinking is a relatively new concept in many countries including India. It is, however, already some decades old now. And having been practicing it for a few years now, I often get asked what it is about. And for examples of its applications. For starters, design thinking is…
