In 2019, the US FAA approved the company Molon Labe Seating‘s (MLS) landmark seat design for commercial airplanes. What MLS did, is take the problem of discomfort of middle-seat passengers, and attempted to solve it by: (i) widening the middle seat (from 18″ to 21″), and (ii) placing the seat slightly lower, and slightly…
Image: link I had shared this forward on social media a few years ago, and it popped back up today. Apart from the innocence, simplicity and being purely hilarious, it is a nice example of the recognition stage of ’empathy’, a term we behaviour and design thinking folk throw around a lot. Situations we accept…
A bit about UI, UX and the worst kind of UI and UX, the seemingly invisible kind.
Constraints and the beautiful A-10. Contrary to oddly popular belief:
1. constraints help make a better product (or service), and
2. a good innovative product or service does not need to be expensive
As some businesses get increasingly exploitative, sometimes other businesses and sometimes a divine intervention comes to counter the effect.
What is common between the 2007-08 global financial meltdown and the Covid-19 crisis?
Clue: _ _CK of _ _ _ _ _ITY.
India – More highways or Better National & Public Transport? This is an email I had sent to our Minister for Road Transport & Highways in January this year. Of course I am still optimistic (or delusional) enough to hope for a response or an opportunity to further discuss this topic. Either way, I…
In my book, I briefly discussed the topic of quality in the world of innovation and automation. My view was that through the quality revolution in the US and Japan and then other parts of the world, logically back then, someone visualizing the year 2021 might have assumed a world where everyone has quality integrated…
With the stopping of production of Segways last year, but its more affordable robotic startup Ninebot doing well, one wonders if affordability must be integral to the success of a business depending on the business model and whom it aims to cater to.
Many of us are familiar with the paradox of choice, whether or not we have heard of the phrase itself. The paradox of choice, is our tendency to believe that more options or variants or choices in a given situation or purchase event is a good thing. After all, who wouldn’t want more flavours in…