SUV Drivers – Look Out
India has seen an almost meteoric rise in the number of SUVs and compact-SUVs in the last few years. Perhaps the size fits in well with our gradually growing economy, disposable incomes, and egos. Among…
Category: Improve
How Well is Tata Motors Connecting Aspirations?
Earlier this year, Tata Motors announced a new brand identity. 'Connecting Aspirations'. Sounds good, but how well is the company truly connecting aspirations? For many years now, I have wondered why Tata Motors isn’t among…
What Inspires Your Startup?
Along their entrepreneurial journey, some entrepreneurs constantly think of better and simpler ways to describe their business. This is an evolutionary process, as their business model undergoes refinement. So, when they meet new people or…
What the Customer Wants
What the Customer Wants There has been the occasional debate between two schools of thought: You need to ask the customer what he/she wants; and, The customer doesn't know what he/she wants until we show…
A Design Question: Turn Indicators on Cars
Image: source A Design Question: Turn Indicators on Cars As cars get sleeker, so do its lights. But I've noticed that the entire rear light cluster has been shrinking in size on some cars. And…
Ryan International school – Are CCTVs the Best Solution?
Ryan International school - Are CCTVs the Best Solution? 5 min. read. When faced with a problem, ideally, we should get to the source of the problem first. Only then can we attempt to solve…
Fierce Competition
Fierce Competition A lot of companies face problems from time to time. Let's focus on problems that are controllable, i.e., outside of those to do with a declining economy, financial meltdowns, etc. In such situations,…
Design Thinking: What a Patient Wants
Design Thinking: What a Patient Wants Design Thinking is a relatively new concept in many countries including India. It is, however, already some decades old now. And having been practicing it for a few years…
The Earning of Trust
The Earning of Trust. I recently subscribed to NewsLaundry. It is a very young but self-proclaimed "media critique, news and current affairs portal". It claims to operate on the obvious but often forgotten premise that news…
Choose Your Mistakes
Choose your mistakes. Life has made a lot of things extremely easy to start. Even the seemingly most impossible of tasks. The knowledge and resources available to us increase our confidence multi-fold, and daunting initiatives don't look so…
Form or Function?
Form or Function? How about Form and Function? The eternal fight between form and function. Between show and effectiveness. Between being followed by a herd with questionable loyalty, and walking with a small group with…
Dr. David Lagrew – Saving Mothers with Empathy & Innovation
More women in labour and new mothers die in the US than in any other high-income country. And the CDC Foundation estimates that 60% of these deaths are preventable! 60%!! In one of the most…
India’s Roads and Bottlenecks
India's Roads and Bottlenecks Bottlenecks and traffic jams on the streets. Are they an unavoidable phenomenon, or something we caused or created? Same with the lack of lane discipline in Indian drivers. Are drivers always…
Microwave Idea – Return the Turntable to Original Position
Image (only used the LG image because I use one of their models at home): source I'm not exactly on top of the latest microwave oven features. Don't think I even know most of the…
A Lego Stealth Fighter/ Drone
Just built a Lego stealth fighter/ drone. It does need a little imagination to smoothen the edges, etc., bear with me on that... But that said, have a look and let me know what you…