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Dettol Liquid Soap Refill’s Cap Seal Ring

Dettol liquid soap’s refill packs (above) have a small flaw in their cap seal rings. The tiny ring that stays on the refill pack (after breaking off from the cap), is not secured in place, and tends to fall into the soap dispenser. Lifebuoy liquid soap refills (above) on the other hand, seemed to have…

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The Middle Seat

In 2019, the US FAA approved the company Molon Labe Seating‘s (MLS) landmark seat design for commercial airplanes.   What MLS did, is take the problem of discomfort of middle-seat passengers, and attempted to solve it by: (i) widening the middle seat (from 18″ to 21″), and (ii) placing the seat slightly lower, and slightly…

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Managers & Leaders – For your Innovation & Business Growth Needs

If you are a manager struggling with business growth or stuck with trying to create the next great product or service, till 14th September, head to https://www.ateamstrategy.in/ for relevant options for quick innovation or growth challenge related support on call. No hassles of long, expensive consulting projects. Just simple help with uncomplicating challenges and suggesting ways to solve or innovate.

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Soap Dispenser Design

              Soap Dispenser Design This here is an ancient shampoo dispenser that broke last month. It was a crappy design for a few reasons. Firstly, because of how the pumps are placed (at the bottom). It would not stand on its own when you needed to refill. You either…

A Poem for Design the Future
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A Poem for Design the Future

Ava and Dr. Jimmy Patell, dear friends of mine, were extremely kind to gift me a poem that they wrote about my book on design thinking, Design the Future. The poem itself is more priceless to me than the book. Really humbling. Here it is. Design the Future, what does it portend What does it…

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Sunset Marmalade

Sunset Marmalade Why are some brands killing the obvious in packaging design? If anything is better than the taste of orange marmalade in the morning, it is the sight of it in the jar. Like a beautiful sunset. With strands of peel as if in suspended animation. However, some leading Indian brands, and probably many…

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Design Thinking – Shelters for the Homeless

Design Thinking – Shelters for the Homeless [3.5 minute read] Here’s the next post, towards sharing stories and incidents around design thinking in daily lives, towards a better collective understanding. My earlier post was about taps at home, and why house helps might be wasting water. If you missed that, here’s the link. Now, in…