Innovative Products or Solutions
Focusing on the “average” majority often leads to oversimplified, generic solutions. But by innovating for users at the extremes, you create more flexible, inclusive products that better meet everyone’s needs.
Prefer a Plain Product or an Ergonomically Designed One?
Ergonomically designed products are often comfortable for short use but can become more uncomfortable over time compared to plain designs. For instance, while sleek bike grips or beautifully designed wireless earbud cases feel great initially, they may be less practical for extended use.
A thoughtfully designed camera!
Came across this recently.
Fundamental Hurdles to Innovation and Improvements
Transforming good ideas into actionable strategies can feel like climbing a mountain—exciting yet daunting. Despite clear processes and frameworks, the real hurdles are often fundamental, people-related issues like miscommunication, hierarchies, biases, fears, and egos.
My Book on Design Thinking titled ‘Design the Future’
Design the Future Hi! As some of you might already know, my book on design thinking, titled ‘Design the Future’ is out! Despite design thinking being several decades old, we are seeing increasing relevance in its application in our fast-paced lives today. I’ve read incredible books on the subject in the years I’ve been practicing…