Reading and Writing Smarter
While looking up an old blogging account of mine, I stumbled upon a RattL 'em idea from many years ago. I had made a suggestion to Google, sometime in Feb., 2013 regarding composing of emails.…
Tag: Shrutin Shetty
Sample Size of One: Towards a Possible Solution
This post explores an alternative to fix the replication crisis (particularly in the behavioural science and economics fields, and if relevant, in other fields too). This post is in continuation to an earlier post titled…
The Behaviour Triangle
A humorous take on the paradox that exists between the views or tendencies of us common humans, versus that of therapists, who seem to take the more empathetic approach, versus some behavioural science practitioners…
Wonder Why so many Americans are wary of Vaccines
Photo by Maksim Goncharenok from Pexels In the past, US Anti-vaxxer protests have not gone unnoticed by the world. And while it was surprising then, anyone who was curious enough to dig a bit…
What if We could Mute Serial-Forwarders on WhatsApp Groups
A recent ‘RattL ’em‘ idea was for Will Cathcart and Matthew Idema at WhatsApp. Through the lockdown, a lot of people began spending considerable time on WhatsApp. And some, let's call them 'serial forwarders', dump…
Idea for a Review Mode for Note-taking and Planner Apps
A recent 'RattL 'em' idea was for Note or Planner apps like Evernote, Google Keep and others. Such apps could include a 'Review Mode' for existing entries. In this mode, users could be given a…
Elevators and Nosocomial infections
Nosocomial infections are infections that patients contract inside of a hospital, due to contamination or germs present there. A patient undergoing treatment at a hospital is almost always has a weak immune system, which is…
An Idea for Food Delivery Services
How most food ordering/ delivery service apps work is, you make your selection, pay (or CoD), and confirm the order. However, there are occasions (or lack of them) where you might want to order something,…
The Middle Seat
In 2019, the US FAA approved the company Molon Labe Seating's (MLS) landmark seat design for commercial airplanes. What MLS did, is take the problem of discomfort of middle-seat passengers, and attempted to solve…
Between Optimism and Pessimism
Image: source It helps to have a positive mindset, especially in a crisis or trying time, since those with a negative mindset crumble quickly. But even optimism and some values have their limits, especially…
A Forward: What is Butt Dust?
Image: link I had shared this forward on social media a few years ago, and it popped back up today. Apart from the innocence, simplicity and being purely hilarious, it is a nice example of…
The Brave Peacekeepers of Jadotville
The battle known as the Siege of Jadotville, is an almost unbelievable story of grit, leadership, of unwavering loyalty and courage, of calm, and of extraordinary strategy and tactics; especially in the face of deceit,…
WT f UX
Last week, I was speaking with a post-grad design student who had just finished her Masters, and was trying to figure out her career options. She mentioned that most job opportunities on campus involved UI/UX…
Constraints and the beautiful A-10
Contrary to popular belief: constraints help make better products (or services), and a good innovative product or service does not need to be expensive As a young kid, one thing I was good at, was…
Exploitative Businesses & Divine (and Tech) Interventions
When I wrote 'Design the Future' about Design Thinking, it had a brief overview of the behavioural aspects of innovation - from an innovator's and user's perspective. There was a mention of nudges (not…