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Customer is KingDesign ThinkingImprove

When Google messes User Experience

by Shrutin ShettyApril 9, 2024

The bout between the tech giants Amazon and Google regarding Google's payments related policy, that has been going on since 2022, has finally hit India recently, and the two giants have taken a big dump…

EntrepreneursHuman BehaviourImprove

Why Are Americans consistently more Innovative and Entrepreneurial?

by Shrutin ShettyAugust 20, 2016September 9, 2020

"What makes America so much more entrepreneurial and innovative than India?" That question has been in my head for many years now. Obvious recent contributions including Facebook, Tesla, and the immortal giants, Google, Amazon and Apple come first to mind.…

Life or something like itThe known unknown

Moral Dilemmas from the Future

by Shrutin ShettyApril 19, 2016March 5, 2018

Image: source I came across this extremely interesting article around the future of healthcare that gives us a peek into the near future. It also highlights increasing complexity and moral high seas that businesses need…

The known unknown

To Drive or not to Drive?

by Shrutin ShettySeptember 29, 2015March 6, 2018

Image: source To Drive or not to Drive? There was an extremely interesting article on Business Insider recently about the future of driving. Transport saw one huge jump when horses as modes of transport were…

ImproveLife or something like itNot So Serious

Big Bizarre

by Shrutin ShettySeptember 13, 2012

I dropped into the Big Bazaar store for a bit last night (not out of choice, if you must know). But I must say, they've really re-done the place, in a good way. Impressive, must…

Design ThinkingImprove

Google, Search Better

by Shrutin ShettyOctober 9, 2011March 2, 2018

Google, Search Better You know how you sometimes Google something, but the results are random or irrelevant. And you know how Google has the +1 recommendation option on search results. Now, here's a suggestion that…

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