Gravity and Angle of Approach
Two of my many favourite topics around design, and these are terms I use, are ‘Gravity’ and ‘Angle of Approach’ (AoA). Gravity, is not to be confused with layouts and reading gravity. And AoA is…
Category: Design Thinking
For a humankind trying to make sh!t happen
As of 2024, it is estimated that some 30–40% of senior citizens globally experience constipation. And while the western commode was developed in the late 16th century, but became widely used only in the 19th…
Same Same but Different
A few years ago, I was advising a consumer tech company, and two of a bunch of things I was working on, was conceptualizing the search function and recommendation engine for the tech team to…
Inclusive Solutions
In continuation of yesterday’s post (link here), which was about why involving users on either extreme of the bell curve (as opposed to innovating for the bulk majority) facilitates in creation of a more innovative…
Innovative Products or Solutions
When designing products or solutions, some of us have a tendency to gravitate to the Pareto Principle — we try solving for the bulk. For approximately 80% of the majority. And we feel it is…
Prefer a Plain Product or an Ergonomically Designed One?
Which one’s better, a plain product or an ergonomically designed one? I’m not quite sure, but I think it was Kat Holmes, Chief Design Officer at Salesforce, who mentions an interesting counter-intuitiveness to do with…
Car Variants at Showrooms
I was recently at a few car showrooms, just browsing.. And I noticed something. Many of the popular brands tend to keep a higher or top end variant of different models on display. And interestingly,…
Netflix on How Small Features go a Long Way
Netflix does something admirable with its listing thumbnails. it toggles the image thumbnails of many of its movie and series listings, and also the hover preview clips, from one of 2-3 different ones. While it…
New Starbucks CEO Brian Niccol’s goals – Sensible?
Here's something I had posted on LinkedIn about 3 weeks ago, following new Starbucks CEO Brian Noccol's first earnings call and some major decisions taken. On the call, Niccol's said one of the goals for…
When Google messes User Experience
The bout between the tech giants Amazon and Google regarding Google's payments related policy, that has been going on since 2022, has finally hit India recently, and the two giants have taken a big dump…
Brave Product Designs
Present day products, be it cars, or consumer products; they have become extremely safe and similar-looking. Like the past, one can only hope the future too has some brave designs in store. Clip: Tom Fisk
On Framing Problems
As the late American inventor and engineer, Charles Kettering very wisely said, "A problem well-stated is half-solved." The need is to re-frame every problem into a challenge. To get better ideas, to be able to…
A Possible Cause of Power Bank Fires
Given the random exploding or catching of fire of power banks on flights, airlines have either banned or restricted the carrying of power banks to hand luggage only. According to an interesting article by Andrew…
Helmets from Scallop Shells
A lot of you probably love scallops?! [controls drool]. Now, imagine scallop shells that are thrown away after we've had the good stuff. Then, imagine 40000 tons of scallop shells thrown away! That is the…