Context
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Context

One of the fundamental ingredients of an impactful innovation or successful design thinking exercise, is empathy. The ability to understand and share the feelings of another. Often, in our enthusiasm to create something someone (a customer segment, employees, or even society), or to solve a problem for them, we tend to knowingly or unknowingly speed…

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The Non-Financial Side of Business

The Non-Financial Side of Business A call with an industry colleague last week set in motion, thoughts on how we measure individual or business success. As a kid growing up in India in the 80’s, studies used to be quite a tricky part of life. Studying history, for instance. We had a ton of dates…

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The Illusion of Ratings and Feedback

The Illusion of Ratings and Feedback Life in present times has become an increasingly rapid process of experiences and feedback. Businesses are always asking us to rate the services or experiences they offer. And often, they feel inclined to “reward” us for it. While no one’s complaining about the free stuff or great discounts, are…

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Design Thinking: What a Patient Wants

Design Thinking: What a Patient Wants Design Thinking is a relatively new concept in many countries including India. It is, however, already some decades old now. And having been practicing it for a few years now, I often get asked what it is about. And for examples of its applications. For starters, design thinking is…

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And Then It Hits You..

And Then It Hits You When interacting (read playing) with infants, objectives are very clear in our head. We must make them laugh, even at the cost of looking foolish. And we must, at all possible cost, avoid them from crying. Yet somehow, we manage to forget those objectives when dealing with adults. Strive to…