Helmets from Scallop Shells
A lot of you probably love scallops?! [controls drool]. Now, imagine scallop shells that are thrown away after we've had the good stuff. Then, imagine 40000 tons of scallop shells thrown away! That is the…
Category: Improve
Video Shorts – Discontinued Products Section
A cool feature I came across on a website, that is highly recommended especially for product companies that have a large and evolving portfolio. #servicedesign #userexperience #b2c #b2b #shorts
Earth vs Jeff’s Trillion
When the population of animals or insects in a region grows substantially and causes damage, we call it an infestation. Yet we humans have never looked at it the same way when it comes to…
Product Design should factor Human Forgetfulness
Product design should factor for human forgetfulness where possible. This is a picture of the detergent tray from a leading brand, top-loading washing machine. The hole in the tray is where detergent, mixed with water,…
An Indian Survivorship Bias Example
Many of you must have seen that drawing of a World War II plane with red dots on it. It explains Survivorship bias, a bias that statistician Abraham Wald figured out. Pic: source Simply put,…
Product Design Inputs for a Standing Desk
Invisible Bed has been an interesting product company. As a recent owner of a wall mounted sit/ stand desk, I recently shared some product design inputs with the CEO. They were well received. The Product:…
Everything as a Service
Pic: source Over the past decade, the business world has had a real attraction to making everything a service. And rightly so. Would you rather struggle to repeatedly sell your product to the same…
How About a Mass Behavioural Improvement before India’s 100th Independence Day
The beautiful tri-colour waving at Connaught Place, Central Park, Delhi. It’s 75 years since India got Independence! A proud milestone for all of us Indians. Also one to reflect on and carefully choose the…
Mobile Apps and Habits
Pic: source If you are trying to create a new habit or trying to use a mobile app more regularly, you would obviously have better luck if you placed the app on the Favourites row.…
The Hostile World for Women
Pic: source The men among you might be able to relate to this. Think of the last time you attended a conference or had to commute for a duration of over 30 minutes.…
Heel Rollers – Not a great Design
Image: source Heel rollers, heel wheel skates, or heel wheels, have a fundamental flaw in their design. If we humans were to pick between standing for a minute on the front section of…
Plastic Diet – Trying to Predict Big Pharma’s Next Big Thing
Image: source Since plastic is pretty much an inescapable part of our diets now, and since we humans are inclined to prefer selling/buying a solution rather than inconveniencing ourselves with rollbacks or preventive efforts, my…
Product Design – Bottle Necks
I recently got some (plastic 😬) bottles for home. Not proud of it. But anyway, I noticed a small design anomaly with them. Normally, the neck of most bottles are only slightly shorter than their…
How the Future of Text Content Should Be
Pic: source As our attention spans go from low to almost non-existent in an increasingly noisy world, I get especially wary whenever I need to read a verbose report. Especially ones with unusually large paragraphs.…
Product Use and Experience – Range and Layers
There is a beauty to how some products (and software) are designed. Think scissors. If we want to cut something fast, we use the forward section of the blades (speed multiplier). Want to cut something…